Press "Enter" to skip to content

Posts published in “Media news”

Choice white paper encourages libraries to develop and implement a marketing outreach strategyChoice white paper encourages libraries to develop and implement a marketing outreach strategy

Choice white paper encourages libraries to develop and implement a marketing outreach strategy

December 12, 2023

Choice white paper encourages libraries to develop and implement a marketing outreach strategyMIDDLETOWN, CT. – Choice today announced the publication of the fourth in a series of white papers designed to provide actionable intelligence around topics of importance to the academic library community. This paper, their second marketing-focused publication “Implementing Marketing Plans in the Academic Library: Rules, Roles & Definition,” offers a practical definition of library marketing […]

Continue readingChoice white paper encourages libraries to develop and implement a marketing outreach strategy